Harte Hanks is a global multi-channel marketing company with 15 offices and 2500+ employees. They offers a range of marketing services from direct mail to e-mail, including agency and digital services, database marketing solutions and business-to-business lead generation, direct mail, and contact centers.
After the company developed a new logo in-house, they approached TippingGardner to help them develop new messaging and implementation of the new identity.
We created a new tagline for Harte Hanks – Connections Made. Impact Delivered. And we also developed comprehensive messaging guidelines, templates, and tools for bringing the new identity to life across all applications around the world.
