Brand Engagement – If a tree falls in the woods and nobody’s there to hear it, does it make a sound? Tough question, so let’s try something a little easier. If your brand launches in the market and nobody understands it, does it make an impact? Much easier – the answer is a resounding no. That’s why we develop brand engagement programs for employees at all levels of the organization to help them understand why branding matters, and what their role is in delivering amazing brand experiences.